Free SEO Tools

Focused checks for technical SEO problems that actually matter.

These tools are built for practical site audits: one problem, one clear answer, no hundred-point scanner pretending every warning deserves the same panic level.

Live Tool

Schema Markup Audit & Generator

Paste a URL and get a plain-English schema audit plus ready-to-paste JSON-LD for the markup your page is missing.

  • Finds present and missing structured data
  • Generates JSON-LD for common page types
  • Built for site owners, SEOs, and developers
Open schema tool
Live Tool

Robots.txt Checker & URL Tester

Check a site's robots.txt file and test whether a specific URL is allowed or blocked for Googlebot, Bingbot, or another crawler.

  • Shows the exact matching allow or disallow rule
  • Reports robots.txt status and redirects
  • Lists sitemap declarations found in the file
Open robots checker
Live Tool

Sitemap Validator

Validate XML sitemap availability, URL status patterns, sitemap index structure, and common crawl-discovery problems.

  • Useful for migrations, launches, and large site cleanup
  • Pairs naturally with robots.txt checks
  • Samples URLs for redirects, noindex, and canonicals
Open sitemap validator
Live Tool

Indexability Checker

Check whether a URL appears eligible to be crawled and indexed by reviewing redirects, status codes, robots.txt access, noindex directives, and canonical tags.

  • Connects crawl access, noindex, and canonicals
  • Explains whether the page is blocked, redirected, or canonicalized elsewhere
  • Designed to pair with robots.txt and sitemap checks
Open indexability checker
Live Tool

Title Tag & Meta Description Checker

Review a page's title and meta description for missing, vague, duplicate, or click-wasting copy.

  • Shows current title and meta description
  • Flags length, specificity, and search-result clarity issues
  • Generates rewrite examples for service businesses
Open title and meta checker
Live Tool

HTTPS & Mixed Content Checker

Check whether a site redirects securely, uses HTTPS canonicals, and avoids insecure assets that can break trust.

  • Checks HTTP to HTTPS behavior
  • Flags insecure images, scripts, iframes, and forms
  • Prioritizes visible trust risks first
Open HTTPS checker
Live Tool

Local SEO / NAP Consistency Checker

Compare submitted business information against the website's visible contact details and structured data.

  • Checks name, address, phone, and service-area signals
  • Looks for footer, contact page, and schema mismatches
  • Focuses on the site, not every directory on the internet
Open NAP checker
Live Tool

Service Page SEO Checker

Check whether a service page clearly says what the business does, where it does it, and how visitors should take action.

  • Reviews service, city, title, H1, CTA, and phone signals
  • Flags thin content and missing conversion signals
  • Pairs naturally with local landing page strategy
Open service page checker
Live Tool

Analytics & Lead Tracking Tag Checker

Detect common tracking tags and lead-capture signals, with a clear caveat that tag presence does not prove events are configured correctly.

  • Looks for GA4, GTM, ad pixels, forms, and clickable phone links
  • Separates detected tags from proven conversion tracking
  • Supports the analytics audit side of SEO Health Check
Open analytics checker

A quick caveat because technical SEO gets slippery: these tools can test what a site exposes, blocks, declares, or validates. They cannot guarantee what Google will index or rank. That distinction matters, and the tools are written around it.

Tool guides

Learn what each free SEO tool is checking.

The tools are the fast diagnostic layer. The guides explain the decision behind each check, when to trust the result, and what to fix next.