NAP Consistency Checker

Is your business information consistent?

Enter your website URL and business details to check whether your name, phone, and address are visible on the page, clickable, and consistent with your schema markup — without pretending it covers every directory on the internet.

Run a NAP consistency check

Live Tool
Only the URL is required. Add details to get more useful findings.
Waiting for a URL

Run a check to see the NAP consistency signals for this page.

Business Name
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Phone
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Address
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Schema
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Findings

    Technical details

      What this tool can and cannot prove

      This tool fetches the URL you submit and checks the visible HTML for your business name, phone number, and address. It also extracts JSON-LD schema markup and, when a contact page is detectable, checks that page too. It checks your website only — not Google Business Profile, Yelp, or any other directory. Citation consistency across the web requires a separate audit.

      NAP on the website comes first

      Before worrying about directories, make sure the website itself shows the right name, phone, and address clearly — especially in the footer and on the contact page.

      Schema reinforces what search engines see

      LocalBusiness schema gives search engines a structured, machine-readable version of your business details. Mismatches between schema and visible text can dilute local trust signals.

      Clickable phones matter on mobile

      Most local searches happen on phones. A plain text phone number adds friction. A tel: link lets visitors tap to call directly from the search result or page.

      For a broader look at local signals, see the NAP consistency checklist, local citations for small business, and what schema markup does for local businesses.

      SEO workflow

      Use the NAP checker as the website source-of-truth pass

      Local SEO gets messy when the website, schema, footer, contact page, and citation ecosystem tell different stories about the same business. This checker starts with the site because that is the business information you control most directly.

      1. Set the expected business facts

        Enter the name, phone, address, service area, and website URL you want the public web to reinforce.

      2. Compare visible and structured signals

        Check the website copy, footer or contact signals, clickable phone links, and LocalBusiness schema for mismatches.

      3. Clean the core before citations

        Fix the website and Google Business Profile before building or repairing secondary directory listings.

      FAQ

      What is NAP consistency and why does it matter for local SEO?

      NAP stands for Name, Address, and Phone number. Consistent NAP information across your website, schema markup, and online directories helps search engines trust that your business details are accurate. Inconsistencies can dilute local ranking signals and confuse visitors trying to contact you.

      Does this tool check directories like Yelp or Google Business Profile?

      No. This tool checks the website URL you submit and, if found, its contact page. It does not access third-party directories or verify your Google Business Profile listing against external sources.

      Why does the phone clickability check matter?

      A clickable phone number uses a tel: link so mobile visitors can tap to call without copying the number. Plain text phone numbers still show up, but they add friction on mobile devices, which is where most local search happens.